Set a competitive return policy. Research what other sellers are offering for similar items. 30 days or longer is most attractive to buyers and is what they may be used to when shopping elsewhere.
Clearly state who pays for remorse return postage – you or your buyer.
Consider offering free returns to increase sales and buyer confidence.
Accept returns no matter what the reason, so buyers know you stand behind your listings.
Offer an extended returns window for Christmas, letting shoppers know they can buy with confidence throughout November and December.
Google quietly extended the return window of apps from the Play store. Users now have two hours to decide if they want to keep their purchase.